Being a web-based company, Care Images never rests and we are open for business 24/7/365. That said, at this time of year we do wind down and enjoy the festivities (let’s hope The Great Escape is screened again!)
Many of our clients are people who spend their working week helping vulnerable people, some of our models are living with the consequences of cuts to services and benefits. The current coalition government appears to have a policy of blaming the poor for the incompetence of the rich (bankers smugly carrying on their bad work). Everyone involved in care – practitioners and service users – will be affected as the axe continues to fall. And yet, despite the government’s policy, there is an enormous amount of great work out there enabling people to lead fulfilling lives. We regularly field calls from social service departments and charities telling us they need images to highlight the excellent work they are doing and we hope, in our very small way, we are helping promote the image of care.
We wish our clients, models and supporters seasonal greetings, and we look forward to being of service in 2013.
Mark Rivlin and Tim Brown